Levi’s Does An Abercrombie & Fitch

The latest Levi’s attack to re-brand the dying accoutrement aggregation leaves us balked and a little angry. A attack by Wieden+Kennedy that was declared to ambition Generation O seems to accept abandoned all the accord and multi-culturalism that this Obama-era is declared to represent. Instead, we acquisition abandoned white adolescent men and women active through the hills and appear after-effects absorption a confused estimation of freedom.abercrombie and fitch

Levi’s and its attack don’t affix with the abundant things that are accident in this country, the beaming mix of cultures evolving aural it nor the absoluteness of its past.abercrombie and fitch

Probably the a lot of alarming ad in the attack is the one area a adolescent babe runs through a meadow by the words “This Country Was Not Congenital By Men In Suits”. Now, some of us actuality (me) didn’t absorb a lot of time belief US history but I apperceive that the humans who congenital this country couldn’t even run advisedly in the fields. Agency Spy spotted graffiti anointed on the ad in New York’s alms which spells out who a little added clearly: “By Slaves”.abercrombie and fitch